J2O
When things are juicy, you can feel it in the air, there’s a buzz. Something exciting’s happening.
Things are getting juicy.
[INT. FAMILY BBQ – DAY]
A group of family members and a young couple are gathering around a table, chatting. One of them, LENA, casually reaches for her J2O until something catches her attention.
IN-LAW: So last summer we were in Rome and this guy…
Lena’s so completely immersed in the juicy info that her J2O spills.
VO: Lena’s in-laws just started talking about what Seth, her fiance, did last summer. Folks, grab a J2O. It’s getting juicy.
She licks her fingers, takes a sip and leans further in.
We’ll hijack snapchat maps by going to all the biggest hotspots in the summer and turning them into J2O hotspots, where we hand out J2O at whatever juicy thing is happening there.
A Juicy Collaboration
To take the juiciness even further, we collaborated with the only other brand that’s just as juicy - Juicy Couture.
